Alex’s Lemonade Stand Foundation has selected 36 families as Lemonade Days Hero Reps during Alex’s Lemonade Days. The 36 Lemonade Days Hero Reps symbolically represent the 36 children diagnosed with cancer daily in the U.S. Each family has been personally impacted by childhood cancer and will spread awareness about the ongoing childhood cancer fight by sharing their personal journeys. As a part of their Lemonade Days Hero Family duties, the families will each hold a lemonade stand during Alex’s Lemonade Days, spread awareness of their initiatives to their communities and enlist community members to host their own stands.